Smartbox on TV

5 para a Meia Noite

 

Smartbox is a brand of pre-packaged gift experiences. Among many communication actions, we’ve imagined an intervention developed for RTP1 in ‘’5 Para a Meia Noite” show. For a few weeks, Pedro Fernandes and Luis Filipe Borges challenged each other to try the new Smartbox’s experiences.

Smartbox

Do you take the challenge?

 

Week after week, the two hosts opened a “smart box”. Each box contained a new challenge. It was a brand boost.